Wednesday, 23 December 2009
Wednesday, 9 December 2009
Tuesday, 8 December 2009
CAN YOU READ THIS?
raed tihs, yuo hvae a sgtrane mnid too
Cna yuo raed tihs? Olny 55 plepoe
out of 100 can.
I cdnuolt blveiee taht I cluod aulaclty uesdnatnrd waht I was rdanieg. The phaonmneal pweor of the hmuan mnid, aoccdrnig to a rscheearch at Cmabrigde Uinervtisy, it dseno't mtaetr in waht oerdr the ltteres in a wrod are, the olny iproamtnt tihng is taht the frsit and lsat ltteer be in the rghit pclae. The rset can be a taotl mses and you can sitll raed it whotuit a pboerlm. Tihs is bcuseae the huamn mnid deos not raed ervey lteter by istlef, but the wrod as a wlohe. Azanmig huh? yaeh and I awlyas tghuhot slpeling was ipmorantt!
Wednesday, 2 December 2009
Thursday, 8 October 2009
LEAKED EXPERIMENT - ISOLATION
IS THIS POSSIBLE?
Check out THE DEE CHRISTOPHER SECTION for his full range!
Friday, 2 October 2009
MEN IN COATS
Thursday, 1 October 2009
BEN HARRIS INTERVIEW + DOWNLOADS

The Merchant of Magic is please to have teamed up with one of the most influential magic creators of our time.. Ben Harris.
For those of you new to magic, Ben Harris has been inventing magic tricks since the late 1970's. His most famous invention, COSMOSIS: The Original Floating Match (1986) is one of magic's most popular effects. It is also one of the most ripped-off tricks in modern history as any search on the internet will prove. As the author of dozens of books, manuscripts and lecture notes on the art (as well as 40 plus individual tricks), Harris has toured, lectured and performed in over 30 countries.
Over the next few years, we will be slowly adding Ben's full range to the site! Check out his range in our BEN HARRIS SECTION
Interview with Ben Harris
“I was a naughty boy, and still am.
It even fools the Guinness Records people.
“Hades published ‘Gellerism Revealed’ too, I believe.”
“Yes, they did,” Harris replies.
“What led to the Geller book—why did you write it?” I inquired.
I'm told that James Randi has even called it The 'Bible' of gelleresque methodology.
“Examine it, if you will. Make sure there are no secret attachments or motors, or mirrors, or...”
“Epic Flight? That’s with the keys and marking pen?”
“Will I sign the front or the back?” I asked.
“It matters not” came the reply.
As I inscribed away, Ben picked up the tale where he’d left off.
I was impressed, but this is fairly standard “Ambitious Card” fare at this point.
“Leave the card face-up this time.”
Monday, 31 August 2009
WE HAVE FINALLY UNPACKED!!
(especially John, Caroline, Steve and Darren)
The biggest thanks should go to all of you who have continued to order from us while the warehouse has been out of action. It great to get so many emails and messages wishing us good luck with the move.
Today and tomorrow we will be working through all the orders placed last week while we were closed. Once they have been dispatched we have some AMAZING new magic tricks to add to the site. Our new shop gives us a HUGE amount of stock space, which we have been needing for a long time now. It means we can expand the range in several new directions, so watch this space!
Keep practicing and good luck with your magic!
Dominic Reyes
Thursday, 6 August 2009
These guys are just too ridiculous.

Wanna see proof of a couple of guys who can do an INSANE card flourish?
I'm not talking the usual stuff where you see people fiddling with a deck of cards.
This is stuff of movies, that even the most experienced card handlers only dream about. Remember what Gambit did in X-men Origins, where the cards flew into the air? This is it, but the real deal, with an absolutely normal deck of cards.
These guys make mastering it EASY, and they're the best teachers I've ever seen with video production standards that match up to Hollywood. No kidding.
They're giving out a bunch of tutorials absolutely free that some of the best teaching we have ever seen.
Check out some tutorials they're sharing at WLD2009 here:
CLICK HERE FOR FULL DETAILS & SOME FREE DOWNLOADS

So what is this all about?
Well, modern card flourishing legends Virtuoso and Bone have organized the largest online event ever in the art of playing card flourishes, and they're featuring a card flourish known as Anaconda: "The World's Longest Dribble".
There are 78,000 magicians and card flourishers attending from all over the globe, and so many people have been waiting for this for the longest period of time.
Even if you're not into card flourishing, you'll love the free tutorials that touch on style and finesse when handling playing cards.
They have this stylish elegant feel that you just have to witness.
CLICK HERE FOR FULL DETAILS & SOME FREE DOWNLOADS
P.S. These guys have legendary reputations- not some BS product of the month. And it has nothing to do with rigging a deck together. This is the real deal!




